WOOKhoopCommercials

S10 · Image & brand · Identity, guidelines and templates the content runs on

Brand Kits & Launch Templates

For brands that look different on every channel.

A brand system built for video and social as much as for print: logo system, colour, type, motion rules, photography direction and templates. Designed so the next hundred assets look like one brand, whoever makes them.

Brief a brand kitBook a 30-min call
Group
Image & brand
Deliverables
5 on the scope
Hard gate
Script & boards approved
Ships with
Licence & AI-use summary
AI-generated key film · concept, not client work

Aurelle · brand kit · concept

AURELLE

RESIDENCES

Aa

Display · Bricolage Grotesque

Aa

Text · Hanken Grotesk

#C9A36B

#2E3A4F

#B5562F

#EFE8DC

IllustrationA brand kit for a fictional developer: marks, colour, type and rules that video and social can use.

Deliverables

What you get.

  1. 01 / 05Logo system with lockups, clearspace and minimum sizes
  2. 02 / 05Colour, type and motion rules, with accessible contrast
  3. 03 / 05Photography and AI-image direction, with reference boards
  4. 04 / 05Social, presentation and ad templates in the tools you use
  5. 05 / 05Launch templates: feed, story, carousel, email header and covers

Acceptance

Done means.

The checks this service has to pass before it's delivered.

  • Anyone on your team can make an on-brand post
  • Colours pass contrast checks where they are used
  • Every file opens in your team's tools, not only ours
Typical toolchainOpenArtAfter EffectsTemplate files in your team's tools

Industries

Where it fits.

Concept work · fictional brands

Concept work that uses it.

R06 · E-commerceScrub ⟷

Sundrift

Concept · fictional brand

A product film and catalogue set for a mineral sunscreen, from one bottle and a brief.

FAQ

Straight answers.

If yours isn't here, ask it on the call.
We already have a logo. Is a brand kit still useful?

Usually. Most logos arrive without rules for video, social, motion or imagery, which is where brands drift. We keep what works and write down the rest.

Do we own the brand kit files?

Yes. You receive the source files and templates in formats your team can open and edit, and the contract assigns you the rights we hold in them.

Next service · S11Landing Pages & FunnelsA campaign landing page in 48 hours, with forms, booking and tracking. For every campaign that ends in a form, a booking or an enquiry.

That's a wrap

Bring the brief.

We'll bring the script, the look, every format, the scope in writing and an honest answer about whether AI is the right way to make it.

01 · About three minutes

Plan a campaign

A few questions, one at a time. The brief builds as you go, and nothing reaches the studio until you send it.

Plan a campaign

02 · Thirty minutes

Book a call

A look at your references, the claims and rights questions, and an honest answer about whether AI is the right way to make it.

Book a 30-min call
Or take the two-minute content checkGet new writing from Ashutosh on LinkedIn ↗